The newly established twelve clubs in the University of Jammu, have been given an umbrella term “Utsaah,” which denotes the enthusiasm, vigour, and vitality in the students. The main objective of establishing these clubs is to provide an extra space outside the structured curriculum, where a harmonious and holistic development of the personality can take place. It is also in-tune with the vision of NEP 2020. By participating in the activities organised by these clubs, students will be able to explore their hidden talent and then exhibit it in a free and open ended space. The idea is to enhance their interest towards creativity which can help them in discovering something new within their own self and all this shall be done in an environment of entertainment.